Manufacturers

A Poetics of Resistance

A Poetics of Resistance

The Revolutionary Public Relations of the Zapatista Insurgency by Jeff Conant

Part literary criticism, part media analysis, and part marketing handbook, A Poetics of Resistance provides a refreshingly new take on the Zapatistas.

More details


£9.63

Warning: Last items in stock!

Part literary criticism, part media analysis, and part marketing handbook, A Poetics of Resistance provides a refreshingly new take on the Zapatistas. While much has been written on the history of the Zapatista insurgency and on the communiqués of Subcomandante Marcos, very little has been said about Zapatismo: the ideologies, organizing methodologies, and communications strategies of the movement. The appeal of the Zapatistas, and their survival, has as much to do with their goals as with the compelling and wildly effective language and aesthetics they've used to convey their vision. Weaving together varied elements of poetics and symbolism, Zapatismo has emerged as something entirely new: a resolutely radical public relations campaign for human liberation.

The first "postmodern revolution" presented itself to the world through a complex and evolving web of propaganda, using a wide range of media: the colorful communiqués of Marcos; the ski masks, uniforms, toy dolls, and other accoutrements of the insurgent or sympathizer; and murals, songs, and other popular cultural forms. Employing persuasive publicity, myths, and symbols, the Zapatistas both communicated their message and developed a clear aesthetic that could contain many messages at once and self-replicate on a global scale. Jeff Conant offers an engaging and innovative tool for organizers and educators to understand how the Zapatistas' strategy works, and to continue developing and refining their effective messages of participatory, bottom-up revolution.

Jeff Conant is a writer and activist in the San Francisco Bay Area and the author of A Community Guide to Environmental Health.

Cart  

No products

£0.00 Shipping
£0.00 Total

Cart Check out

New products

  • The Vegans Guide to Media Hysteria About Veganism
  • Margins and Murmurations by Otter Lieffe
The Vegans Guide to Media Hysteria About Veganism
The Vegans Guide to Media Hysteria About Veganism from the Cubesville...
Read more
Margins and Murmurations by Otter Lieffe
This is the story of Ash, a trans woman and healer living in a corner of...
Read more
No! Against Adult Supremacy Hardback Version
A collection of articles and artwork from the zine of the same name, No!...
Read more
No! Against Adult Supremacy
A collection of articles and artwork from the zine of the same name, No!...
Read more
Bang-up and Smash by Asbo Hardback Version
Bang-up and Smash is an overview of women’s prisons in the UK and a...
Read more
The Bottled Wasp Diary 2018
The 2018 Bottled Wasp has strikes, insurrections and industrial disutes...
Read more
Threads: From the Refugee Crisis by Kate Evans
Hardback full colour lovely graphic novel analysis of the refugee crisis
Read more
Unmaking Merlin by Elliott Murphy
Anarchist Tendencies in English Literature, A unique exploration of how...
Read more
Bright zine *3
Bright Zine Issue Three of the hip vegan zine 
Read more
Maximum Rocknroll *414 Nov 2017
History of Alabama Punk part 1: Birmingham, BAD EXAMPLE, Bay Area...
Read more
Crisis to Insurrection. Notes on the ongoing collapse by Mikkel Bolt Rasmussen
The crisis runs deep. The economies of the US and Europe are in profound...
Read more
Occupation Culture by Alan W. Moore
Occupation Culture: Art & Squatting in the City from Below by Alan W. Moore
Read more
Bang-up and Smash by Asbo
Bang-up and Smash is an overview of women’s prisons in the UK and a...
Read more
Maximum Rocknroll *413 Oct 2017
Early Swiss punk legends NEON, Rome’s NOFU, LOS IMPUESTOS from...
Read more

» All new products