Manufacturers

A Poetics of Resistance

A Poetics of Resistance

The Revolutionary Public Relations of the Zapatista Insurgency by Jeff Conant

Part literary criticism, part media analysis, and part marketing handbook, A Poetics of Resistance provides a refreshingly new take on the Zapatistas.

More details


£9.63

Warning: Last items in stock!

Part literary criticism, part media analysis, and part marketing handbook, A Poetics of Resistance provides a refreshingly new take on the Zapatistas. While much has been written on the history of the Zapatista insurgency and on the communiqués of Subcomandante Marcos, very little has been said about Zapatismo: the ideologies, organizing methodologies, and communications strategies of the movement. The appeal of the Zapatistas, and their survival, has as much to do with their goals as with the compelling and wildly effective language and aesthetics they've used to convey their vision. Weaving together varied elements of poetics and symbolism, Zapatismo has emerged as something entirely new: a resolutely radical public relations campaign for human liberation.

The first "postmodern revolution" presented itself to the world through a complex and evolving web of propaganda, using a wide range of media: the colorful communiqués of Marcos; the ski masks, uniforms, toy dolls, and other accoutrements of the insurgent or sympathizer; and murals, songs, and other popular cultural forms. Employing persuasive publicity, myths, and symbols, the Zapatistas both communicated their message and developed a clear aesthetic that could contain many messages at once and self-replicate on a global scale. Jeff Conant offers an engaging and innovative tool for organizers and educators to understand how the Zapatistas' strategy works, and to continue developing and refining their effective messages of participatory, bottom-up revolution.

Jeff Conant is a writer and activist in the San Francisco Bay Area and the author of A Community Guide to Environmental Health.

Cart  

No products

£0.00 Shipping
£0.00 Total

Cart Check out

New products

  • Food Revolutions Poster
  • No Path
Food Revolutions Poster
2013, Food revolutions poster by Corporate Watch. A2 full colour poster
Read more
No Path
Against speciesism, civilisation and the reign of ideas, issue #1,...
Read more
Landworkers Alliance Calendar 2023
Beautifully illustrated wall calendar for 2023, by the Landworkers Alliance
Read more
Perspectives on anarchist theory Issue 32
Issue 32 on Power. Journal published by the Institute for Anarchist...
Read more
Southend on Zine
by Graham Burnett, history and celebration of Southend's DIY culture. 2022
Read more
Black Seed: Where the absence is
Selected reprints from Black Seed magazine. LBC 2022
Read more
Black Seed: Not on any map
Indigenous Anarchy in an Anti-political World. LBC 2022
Read more
This is my real name
A Strippers Memoir, by Cid V Brunet, 2022
Read more
Opposing torture
by anarchist prisoner Sean Swain, LBC 2022
Read more
Under the radar?
The Changing Face of Repression Against Anarchism and Punk in Indonesia
Read more
Black Blossoms at the End of the World
Little Black Cart 2022
Read more
Breaking the alphabet
Little black cart, 2022
Read more
David Edelstadt, with His Poems for the Haymarket Martyrs by N.O. Bonzo
David Edelstadt, with His Poems for the Haymarket Martyrs by N.O. Bonzo....
Read more
Hermetica
Novel by Alan Lea
Read more
Kropotkin Escapes A6
Peter Kropotkin. A6 booklet, Detritus, 2022
Read more
Global Civil War
Global Civil War: Capitalism Post-Pandemic. By William I Robinson, PM...
Read more
The Great French Revolution, 1789-1793
The classic by Peter Kropotkin • New illustrated edition. Introduction:...
Read more
Dangerous Visions and New Worlds
Radical Science Fiction, 1950 to 1985 Details, celebrates, and evaluates...
Read more
Our time is now
Sex, Race, Class, and Caring for People and Planet. Selma James PM Press...
Read more

» All new products