Manufacturers

A Poetics of Resistance

A Poetics of Resistance

The Revolutionary Public Relations of the Zapatista Insurgency by Jeff Conant

Part literary criticism, part media analysis, and part marketing handbook, A Poetics of Resistance provides a refreshingly new take on the Zapatistas.

More details


£9.63

Warning: Last items in stock!

Part literary criticism, part media analysis, and part marketing handbook, A Poetics of Resistance provides a refreshingly new take on the Zapatistas. While much has been written on the history of the Zapatista insurgency and on the communiqués of Subcomandante Marcos, very little has been said about Zapatismo: the ideologies, organizing methodologies, and communications strategies of the movement. The appeal of the Zapatistas, and their survival, has as much to do with their goals as with the compelling and wildly effective language and aesthetics they've used to convey their vision. Weaving together varied elements of poetics and symbolism, Zapatismo has emerged as something entirely new: a resolutely radical public relations campaign for human liberation.

The first "postmodern revolution" presented itself to the world through a complex and evolving web of propaganda, using a wide range of media: the colorful communiqués of Marcos; the ski masks, uniforms, toy dolls, and other accoutrements of the insurgent or sympathizer; and murals, songs, and other popular cultural forms. Employing persuasive publicity, myths, and symbols, the Zapatistas both communicated their message and developed a clear aesthetic that could contain many messages at once and self-replicate on a global scale. Jeff Conant offers an engaging and innovative tool for organizers and educators to understand how the Zapatistas' strategy works, and to continue developing and refining their effective messages of participatory, bottom-up revolution.

Jeff Conant is a writer and activist in the San Francisco Bay Area and the author of A Community Guide to Environmental Health.

Cart  

No products

£0.00 Shipping
£0.00 Total

Cart Check out

New products

  • Disorder
  • Anarcho-Blackness
Disorder
A Political Fable, by Leslie Kaplan, AK 2020
Read more
Anarcho-Blackness
Notes toward a black anarchism, Marquis Bey, AK 2020
Read more
For Workers' Power
The selected writings of Maurice Brinton, David Goodway (ed) AK 2020
Read more
Margins and Murmurations Trilogy
All three novels by Otter Lieffe - 3 books of brilliant transfeminist...
Read more
Conserve and Control
The sequel to the groundbreaking novel, Margins and Murmurations,...
Read more
Dignity
Part of Otter Lieffe's transfeminist speculative fiction trilogy, 2020
Read more
What is anarchist music?
by Ruud Noys. Active Distribution and Black Fox Boox, April 2020
Read more
We are nature defending itself sticker
Designed by Amanda Priebe at Just Seeds
Read more
Under the burning cop cars sticker
Designed by Josh McPhee at Just Seeds
Read more
Strike while the iron is hot sticker
Designed by Amanda Priebe at Just Seeds
Read more
Sow Good Seeds sticker
Designed by NO Bonzo at Just Seeds
Read more
Firebrands
Activists you don't learn about in school. Justseeds Artists'...
Read more
The 43 Group
by Morris Beckman, Centreprise 1993
Read more
The Anarchist Collectives
Workers' self management in the Spanish Revolution 1936-1939, edited by...
Read more
A Small Farm Future
Making the Case for a Society Built Around Local Economies,...
Read more
Rum Lad issue 13
Steve Larder's wonderful illustrated zine, Oct 2020
Read more
I Spy People arguiing with vegans A6
Little booklet, by One Way Ticket to Cubesville, from 1995!
Read more
Move into the Light A6
Move Into the Light: Postscript To A Turbulent 2007
Read more
Deporting Black Britons
Portraits of deportation to Jamaica. By Luke de Noronha, MUP 2020
Read more
An indigenous people's history of the United States
Revisioning American history, by Roxanne Dunbar-Ortiz, Beacon Press 2014
Read more

» All new products