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Advertising Shits In Your Head, Strategies for Resistance

Advertising Shits In Your Head, Strategies for Resistance

Advertising Shits In Your Head combines theory and practice in one short book about the modern subvertising movement. Featuring: Public Ad Campaign, Brandalism, Special Patrol Group and Dr. D.

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Advance praise for Advertising Shits In Your Head:

"Advertising Shits In Your Head provides a history of the practice (going back to the early 70s), alarming research and theory on the effects of the industry, advice about how to take part (including legal information) as well as several stunning case studies. This is essential reading for all who want to fight back against 'the most powerful and sustained system of propaganda in human history'.” – Jamie Kelsey-Fry (Contributing-Editor, New Internationalist)

"Advertising Shits In Your Head concisely describes, through unique first-hand accounts, the range of concerns adressed by today's subvertising community. From a right to the city argument, to the belief that advertising is the biggest obstacle to avoiding catastrophic climate change, Advertising Shits In Your Head envisions a movement looking far beyond culture jamming and corporate identity sabotage." – Jordan Seiler (Public Ad Campaign)

"Advertising Shits in Your Head gives form and context to culture jamming practices in the 21st Century. It is an important contribution on the path to realising the possibilities of creative practice as a vehicle for social change. Providing important theoretical and historical context that unites the twin strands of activism – creativity and resistance – it shows how creative minds are getting together in the age of digital networks to hack space and place, and challenge the presence of capitalist values within our public, private and cultural spaces. Advertisers most definitely shit in your head: this book is here to stop them." – Bill Posters (Brandalism)

"Advertising is a gigantic machine for creating human misery. It's a sustained psychological assault on the population and it is hard to overstate the brutal and permanent damage it does to us as individuals, to society, and to the planet itself. This book is a manual on how to begin the process of dismantling the machinery of advertising: how to interrupt it, sabotage it and one day, maybe, destroy it entirely." – Darren Cullen (Spelling Mistakes Cost Lives)

"Once advertising has shit in your head, you're going to need something to clean it up with; I couldn't recommend this book more highly." – Dr. D

This is the second print run of this book. Now a copublication between Dog Section Press and Active.

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